Flight of Fantasy
What happens when a designer, whose creations blend structure and fantasy, finds his muse in a powerhouse performer who can transform any vision? Read on to find out…
Combining fantasy and fashion, designer Amit Aggarwal’s design language is all about structure and form, futuristic design edge and fashion-forward garment construction. And so, when it came to conceptualising the mood board for our cover shoot this issue, designer Amit Aggarwal’s vision—true to form— was a blend of tradition and modernity. “The photos appeared almost like vintage postcards yet with a modern layout; it felt like a modern classical movie set with contemporary notions,” he says.
Aggarwal, who maintains a philosophy of sustainability in couture, shares, “These woven saris are still really beautiful and so, we fortify these vintage textiles with our signature technique (using industrial byproducts within the weave) to enhance their lifespan. Instead of producing new clothes every season, we should and can take what exists and turn it into something new. Sustainability, for me, is using my design ethics and aesthetics to create collections that are beautiful yet eco-conscious.”
MAKE AN IMPACT
Aggarwal’s design sensibility is all about creating garments that are contemporary yet make an impactful statement. “The modern Indian bride is an intelligent individual with distinctive qualities that define her personality; she would find the perfect match in my designs because it would be just as unique as her. The weaves of the outfit are a mix of our rich past and our modern outlook. Today’s woman understands the importance of preserving the past for a better future. She will own something that is not only exclusive, but also eco-friendly,” he states. As a designer, Aggarwal’s focus lies strictly on understanding the human form and shape to mould the garment so that it feels like second skin. “The silhouettes are such that they fit and suit all body types,” he claims.
NOTES FOR THE YOUNG INDIAN BRIDE
When it comes to the changing trends and dynamism of the bridal fashion industry in India, Aggarwal urges brides to look at colours that they love to wear as opposed to those that one is expected to wear. “Give colours like silver, rose gold, copper and blue a chance. When it comes to your wedding day look, it’s important for every element to complement each other— clothes, jewellery, hair and makeup. Refrain from going over the top with your makeup; opt for a look that is subtly glamorous. Additionally, I feel shoes as an accessory get easily ignored. It’s important to pay attention to your look from head to toe,” he suggests.
A quintessential element of an Indian bridal garb is the veil and in Aggarwal’s opinion, a bride shouldn’t compromise on the softness of its drape and form. “Most importantly, she should not give up on who she is. What she wears is merely an extension of her,” he states.
Photographs: Arjun Mark; Outfits & Styling: Amit Aggarwal; Make-Up: Nileysh Parmaar; Hair: Sheetal Naik; Necklace and rings: Anmol Jewellers